Principles And Practice Of Social Marketing : An International Perspective (Record no. 38991)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00615nam a2200193Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250401s2011 xx 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781110000000 |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | English |
| 084 ## - OTHER/CC CLASSIFICATION NUMBER | |
| Classification number | X5:51.1 |
| Item number | Q1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Donovan, Rob |
| 245 #0 - TITLE STATEMENT | |
| Title | Principles And Practice Of Social Marketing : An International Perspective |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc | Cambridge University Press, New York |
| Date of publication, distribution, etc | 2011 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 504 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Commerce (BADM) |
| 653 ## - INDEX TERM--KEYWORDS | |
| Uncontrolled term | Commerce:Business Administration:Principles:Practice:Social:Marketing:International:Perspective |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Henley, Nadine |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Other/CC Classification Scheme |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Currency | Cost, normal purchase price | Serial Enumeration / Volume Info | Discount | Bill Number | Total Checkouts | Full call number | Barcode | Date last seen | Cost, replacement price | Bill Date | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Other/CC Classification Scheme | Kanoria PG Mahila Mahavidyalaya Jaipur | Kanoria PG Mahila Mahavidyalaya Jaipur | ST2 | 12/08/2018 | Allied Informatics, Jaipur | RS | 750.00 | - | 20.00% | G-5620 | X5:51.1 Q1 | 057379 | 17/07/2025 | 600.00 | 01/01/1970 | Books |