TY  - BOOK
AU  - Gupta, Prachi & Aggarwal, Akshita
AU  - Issac Jacob, Varsha Jain, G Radha Krishna & Hufrish Majra
AU  - Purushothaman, C
AU  -  
TI  - Marketing Management : : Indian Cases
SN  - 9789332587106
PY  - 2022///
PB  - Pearson India Education Services Pvt. Ltd., Noida
KW  - Commerce (BADM)
KW  - Planning,Organizing,Implementing,Controlling,Demand,Strategy,Advertising,Sales,Promotion,Market,Research,M.Com,PG
ER  -